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United States – Custom market research firm AMC Global has hired market research veteran Miriam Konz as executive vice president of corporate strategy and innovation.

In this role, Konz (illustrated) will lead an additional client services team to support business expansion and project capacity.

Prior to joining AMC Global, Konz served as Managing Director of the U.S. offices of Kadence International, where she partnered with Fortune 500 companies to power marketing and product development processes.

She has also held leadership positions at other market research companies such as in4mation insights, TNS (now Kantar), Knowledge Networks (now GfK), Stratford Associates and CLT Research Associates.

As Executive Vice President of Corporate Strategy and Innovation, Konz will apply her extensive experience in quantitative marketing research and analysis across many diverse industries, including B2B, telecommunications, financial services , information technology, consumer packaged goods and pharmaceuticals.

Throughout her career, she has been involved in strategic studies focused on product development, market segmentation, product line extensions, pricing and testing of new products/concepts.

Konz has conducted research all over the world, from the United States and Europe to Asia, Egypt and South America. She will use these skills extensively in her new role, creating innovative market research solutions for AMC Global clients.

“As AMC Global continues to grow rapidly, we know it is essential to have seasoned and creative team leaders to guide us in delivering innovative approaches to client projects,” said the Managing Director. of AMC Global, Ken Roshkoff.

“Miriam’s extensive market research experience in key verticals, combined with her global strategic research knowledge and expertise, will be of great value to our clients and internal teams.”