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United States – Nielsen has agreed to be acquired for $16 billion by a private equity consortium led by Evergreen Coast Capital Corporation and Brookfield Business Partners.

The deal, which values ​​Nielsen at $28 per share, would be an all-cash transaction, including the assumption of debt.

Nielsen’s Board of Directors voted unanimously to support the acquisition, representing a 10% increase over the Consortia’s previous proposal and a 60% premium to the stock price not assigned from the company on March 11, 2022.

The consortium has secured fully committed debt and equity financing, including a commitment of approximately $5.7 billion. There are no financing conditions at the closing of the transaction.

The transaction is subject to Nielsen shareholder approval, regulatory approvals, works council consultation and other customary closing conditions. The transaction will also be subject to the approval of a UK court pursuant to a plan of arrangement.

If closing conditions are met, the transaction is expected to close in the second half of 2022.

Nielsen said it no longer intends to begin share buybacks under the strategy previously approved by the board.

James Attwood, Chairman of the Board of Directors of Nielsen, said: “After careful evaluation, the Board has determined that this transaction represents an attractive outcome for our shareholders by offering a cash withdrawal at a substantial premium, while supporting the Nielsen’s commitment to our customers, employees and stakeholders.

“The consortium sees the full potential of Nielsen’s leadership position in the media industry and the unique value we provide to our customers worldwide.

Managing Partner Jesse Cohn and Lead Portfolio Manager Marc Steinberg, on behalf of Evergreen and Elliott, said: “Having first invested in Nielsen nearly four years ago, we have a unique appreciation the company’s continued relevance to the global digital media ecosystem. .

“Today’s result represents a significant victory for Nielsen shareholders and for the company itself, as our multi-billion dollar investment will help Nielsen strengthen its transformation at this critical inflection point.”

Dave Gregory, Managing Partner at Brookfield Business Partners, said, “Nielsen is deeply rooted in the media ecosystem and a trusted service provider for its clients.

“As a private company, Nielsen will be even better positioned to provide the best metrics of rapidly changing consumer behaviors across all channels and platforms.”